5 SEO Tips and Tricks that Work

Posted on March 17, 2010 by Laura Christianson

This is a guest post by Vyom Munjaal. If you would like to submit a guest article please check out our guest post guidelines.

Search Engine Optimization (SEO) is now considered to be the most important aspect of a website. The 5 tips below and this will help you optimize your website so Web surfers and searchers can find it more easily.

  1. Even before you design your website or add content, it is important that you define your target audience according to your geographical area of focus. Depending upon that, buy a domain name that is appropriate. It can be a great advantage if the domain name matches your core business and even better if it contains your most targeted keywords itself.
  2. Create interesting content for each section of your website. Before uploading content to your site, research keywords. You can use Google analytics tool or Word Tracker to analyze the competition of the particular keywords you choose. Once you have finalized 4 or 5 primary keywords, start editing the content in such a way you implement the keywords in them. Also make sure you not use those keywords excessively since the search engines may consider the site as spam.
  3. Once the content is ready to be uploaded, plan the navigational structure of your website. Search engines do not recognize JavaScript, Flash or any other graphics based coding. But it does not mean you shouldn’t use them. Incorporate HTML at various places for the search engines to crawl over easily. You can also use the primary keywords as Meta tags, sub-headings and links.
  4. Sensible use of keywords as Meta tags help to a great extent. If you have a lot of images in a page, you can use the secondary keywords as titles for those images. Also don’t forget to implement a sitemap. This helps the search engines easily recognize the links in your website.
  5. Once you launch your website, it is important that you keep your site breathing. Update quality content frequently, targeting your keywords on the content you create. Make sure your content is unique, and write interactive content where viewers can comment and share their ideas. This way your site gets a better traffic.

Vyom Munjaal is a writer and designer from an SEO Company in India.

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  • http://www.180warrior.com/ Mike Denker

    A very helpful post. If I have a web designer, what are reasonable charges for updating with content that I supply? BTW, I found the article from your tweet. I am trying to implement everything that you taught me at the writers’ workshop.

  • http://www.180warrior.com Mike Denker

    A very helpful post. If I have a web designer, what are reasonable charges for updating with content that I supply? BTW, I found the article from your tweet. I am trying to implement everything that you taught me at the writers’ workshop.

  • http://bloggingbistro.com/ Laura Christianson

    Thanks for joining us, Mike – it was good getting to know you at the Florida conference. Charges for updating content are all across the board — graphic designers charge anywhere from $45/hour to $150/hour in my area of the country — rates will change depending on what part of the country you live in. If you can get your designer to create a content management system for you so you can do your own updating, I think you'll discover that will save you a lot of money over the long haul.

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