Big brands like Disney, Apple, and Google didn’t gain their loyal followers by accident; they gained and retained their customers’ devotion by mastering their brand identity.
Today we’ll check out an article, a video, and an infographic that will set you on the road to brand mastery. Read on to discover:
- 4 Branding Lessons from Disney
- A 5-Year-Old’s Take on Familiar Logos (video)
- 6 Ways to Attract a Fanatical Brand Following (infographic)
Let’s get started! read more >
Have you ever received an email with a super-long link in it—a link so long it was unclickable? I certainly have.
Enter the amazing URL shrinker, a handy tool that shortens lengthy URLs (web addresses) to 25 or so characters.
In this article, we look at the pros and cons of URL shorteners, and review five excellent services:
read more >
Sixty-three percent of US adults go online using their mobile phones and 1 in 5 US adults do most of their online browsing using their mobile phone, according to a recent study from the Pew Research Center.
Mobile usage is growing by the day, so how can small business owners harness the power of mobile?
- Optimize your website for mobile devices
- Act on mobile marketing statistics
- Use responsive design
Read on to learn how you can make mobile marketing work for you. read more >
Thinking about blogging this year?
Websites that include a blog integrated into the site (NOT hosted separately on Blogspot or some other blog hosting service) typically have 434% more indexed pages.
Blog posts are doorways to your business. Publish a blog post once a week this year, and give your customers 52 doors to open.
This article and accompanying infographic explains how to use the “doorway” method to help new customers discover you. read more >
Merry Christmas from the Blogging Bistro team: Laura, Robert, Marty, Christian, Andrea, Sandi, and Josh!
Enjoy “Carol of the Bells” (for 12 cellos), performed by The Piano Guys:
http://www.youtube.com/watch?v=e9GtPX6c_kg read more >
YouTube’s closed caption tool automatically generates captions for videos you upload based on what it thinks you’re saying. Or, in this case, singing.
And sometimes… well… the interpretation tool gets creative with the translation.
In this video, Rhett & Link sang some Christmas carols, uploaded them to YouTube, and let YouTube’s captioning feature interpret the lyrics.
Then Rhett & Link took the interpretations and made those the new lyrics to the old Christmas carols. The results are guaranteed to bring you some Christmas “Ho Ho Hos.” read more >