Category Archives: Branding
The Truth About Elevator Pitches and Brand Messaging
- How should you develop — and deliver your brand message?
- How can you prove to your boss that social media is, indeed, a wise investment?
- How do you plan an effective social media strategy– without overdoing it?
The following four articles provide excellent ideas. Click the headline to access the full article.
No one ever bought anything in an elevator
The true meaning of “elevator pitch.” [Seth Godin]
There’s Still Time to Register for Next Week’s Social Media Workshop Series
Would you like to learn more about Facebook Business (Fan) pages, LinkedIn, YouTube, Twitter, and blogging? Join me for five social media workshops — take one or take ‘em all. The workshops are sponsored by Everett Community College Corporate &… more >
Ultimate Guide to Business Cards (Infographic)
Happy New Year, friends! Why not start 2012 off on the right foot by updating your business cards? Here’s a cool infographic, the Ultimate Guide to Business Cards, courtesy of the folks at businesscards.com. Below this infographic you’ll find links… more >
Client Spotlight: Angela Welsh Designs Salon & Spa
Angela Welsh is an entrepreneurial young woman who loves the color pink. When we met this summer, she was deep into plans for the new hair salon she intended to open in Bellevue, Washington. We started talking about websites and… more >
Your Product’s Early Adopters Might Not Be Who You Think They Are – Lessons from VeggieTales
When my sons were pre-schoolers, VeggieTales® — particularly the Silly Songs like “The Hairbrush Song,” “Song of the Cebu,” and “The Pirates Who Don’t Do Anything” — were an integral part of our lives. So it was with great delight… more >
What Would Someone Who Dislikes You Write in a Reference Letter?
The Guernsey Literary and Potato Peel Pie Society is a delightful novel, written entirely as a series of letters exchanged between Juliet Ashton and her new friends in Guernsey, immediately following World War II. When Julia introduces herself to the… more >
Facebook Ads: Three Ways to Use Them
When my husband and I first started dating, he says he “knew” I was the one. Three weeks into the relationship, he dragged me into a jewelry store and suggested I pick out a ring. The only thing that kept… more >
4 Important Tips for Choosing a Domain Name (Guest Post)
This is a guest post by Joanne Kraft. If you would like to submit a guest article, please check out our guest post guidelines. Many moons ago I wrote an author. Back then I had to scour her book for… more >
7 Reasons You Should be Guest Blogging
This is a guest post by Eric Siu. If you would like to submit a guest article, please check out our guest post guidelines. Blogging can be an excellent opportunity for an individual to become an expert on a topic…. more >
Repurposing Blog Posts Reaps Dividends
I have Google Alerts set up for my name and my business name (you should, too, if you don’t already). Whenever something is published online that includes the words, “Laura Christianson” or “Blogging Bistro,” I receive an e-mail with a… more >
