How to Share Facebook Profile Updates to a Business Page

By Laura Christianson

Readers: This post was updated in January 2014 to reflect Facebook’s most recent changes.

You can Share Facebook updates, links, videos, and photos from your personal timeline to any brand/fan page you administer. You can also share to Facebook Groups, on a friend’s timeline, and in a private message.

Here’s how:

  • Log in to your Facebook personal timeline.
  • Click the “Home” button (upper righthand corner of your screen)
  • In your News Feed, you’ll see other people’s updates.
  • Look for the “Share” link below each update.

  • Click “Share.”

A pop-up box will appear, and you can choose from five sharing options:

  1. On your own timeline
  2. On a friend’s timeline
  3. In a group
  4. On a page you manage
  5. In a private Message

Share This Status

For Admins of Multiple Pages

I administer multiple Facebook pages, and when I tried to Share “On Your Page,” it defaulted to the Page that’s first on the list of pages I admin.

To force Facebook to Share to a different Page, select the correct Page from a second menu that will pop up after you choose “On your Page.”

Whether you choose to share to your brand Page, to a friend’s timeline, or to a Group, etc. you can (and should) “write something” – in other words, explain why you’re sharing the update, before you click the “Share” button.

If you decide not to share the link/update/photo/video, you can always “Cancel.”

Not Working for You?

Some readers of this tutorial have notified me that they are unable to share posts from their personal timeline to a fan page (as of early 2014). I re-tested the instructions and they are working for me. However, just because it works for me doesn’t mean it works for everybody on Facebook (even though it should). I’m  guessing there’s a glitch somewhere in the Facebook system that is affecting some users.

If you are having problems sharing to your brand page, try customizing the following four settings. From your page’s Admin Panel, click Edit Page > Edit Settings.

Activate the following four settings:

  1. Everyone can post to [this page’s] timeline.
  2. Everyone can add photos and videos to [this page’s] timeline.
  3. Posts by others appear on my Page timeline.
  4. Privacy control for posts is turned off.

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  • Gwyn Moodi

    For some reason when I try to share on my page it it says: The message could not be posted to this Wall. Ive gone through all the settings and can’t find anything related to ‘sharing’. Please help:)

  • Laura Christianson

    Gwyn – Not sure what to tell you. I just tested the instructions, sharing an update from my profile to a brand page I admin, and it worked fine. Sorry I can’t be of more help.

  • Adult Media Group

    Same issue, when trying to share a profile image on my page. I get the error, yet other fan pages no problems.

  • Iris Delgado

    Hi there! How do I share a photo from my business page to my personal page on facebook??

  • Laura Christianson


    To share a photo someone else has posted on their business page:

    Click on the photo, either from within the update, or from the “Photos” apps box below their cover photo on their page.

    The photo will open up and at the top you’ll see options to Like, Comment, or Share the photo. Click “Share.” That will give you the option to share their photo on your own business page (from whatever account through which you liked their page).

    If you want to share your own photo that you posted to your business page to your personal profile, I believe you have to re-upload the photo and the update to your personal profile.

  • Cindy Orr-Tate Mallinger

    I am having the same issue as Gwyn Moodi

  • Mouse Mats UK

    Probably a permissions problem – I had this problem with a photo on my own timeline that was set to be viewed by “Friends”. I got the same error, but setting it to “Public” on my timeline allowed me to add it to my business page. Hope this works for you too.

  • Sylvie

    When I follow the instructions, the picture appears in the box “Recent Posts by Others” but does not appear on the Page itself. Is that possible?

  • monicaricci

    This is happening to me too! I log in as MYSELF. Then I go to my OWN timeline and try to share my OWN status update onto my OWN business page. I get the same error message you’re getting, Gwyn. “This message could not be posted to this wall” — it is absolutely bizarre.

  • Paul Marchesano

    That usually happens when the privacy settings don’t match. Be sure the settings for the page you admin and the shared item are the same (i.e., both “Public” or “Friends” etc)

  • Laura Christianson

    Hey, thanks for that tip, Paul!

  • Chantal

    Sylvie, I have the same, any idea how I can share from private with Business page? All my settings are public and free to publish by others. I am getting frustrated, working on it for weeks now!! Facebook.. Help us!

  • Marian

    Hi Laura, which settings did you change?

  • Laura Christianson

    Good point, Paul. If you’re trying to share the update of a friend who has their privacy settings locked down tight, or who has “Limit Past Posts” activated in their privacy settings, that may be why you’re not seeing the Share tab for their updates.

  • RocketMyDog1

    Does not work.

  • Laura Christianson

    Thanks for letting me know. I will take a look at this post — I’m guessing Facebook updated or changed something in the time since this was published and I’ll need to update the post accordingly.

  • Annie

    There are a bunch of us on Facebook who are having problems sharing from our personal timelines to our pages. I have all of my settings set up properly—and I actually USED to be able to share without a problem—but now it won’t let me. It tells me my page doesn’t allow people to post to it, which is bunk. I have the settings set to allow anyone to post, but even if I didn’t, I’m the only ADMIN, so I should be able to post to it at least. I dug around on Facebook’s help pages, and there are a bunch of people who are having the same problem, and Facebook hasn’t addressed any of the questions. Very annoying.

  • Laura Christianson

    Sorry to hear you and others are having such problems with this, Annie. I just tested it using my own personal profile and page, and it worked for me. So I’m guessing there’s a glitch somewhere in the FB system that is affecting some users.

    On my (fan) page, I do have the following four settings turned on:
    1. Everyone can post to [this page’s] timeline
    2. Everyone can add photos and videos to [this page’s] timeline
    3. Posts by others appear on my Page timeline.
    4. Privacy control for posts is turned off.

  • Jeff

    Thanks Laura this helped me a lot!

  • Stephen Davidsno

    I have gone through this but I keep getting the message – You can’t share this link because the recipient doesn’t have permission to see the original content. I don’t understand this as I manage both my personal and business pages and can share written posts but not pictures or links

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  • Kristy

    I have exactly the same problem “You can’t share this link because the recipient doesn’t have permission to see the original content”. I have fixed all my privacy settings, changed the original post on my timeline to public and still cant share it to my own business page. AGGGHHHH!

  • Marian

    I am able to share from my newsfeed to my professional page on my MacBook Pro. I recently purchased an iPad and I am not able to do that same thing. It only allows me to share to my personal page. Please advise.

  • Laura Christianson


    The instructions in this tutorial are for sharing via a desktop computer such as your MacBook Pro. I have heard that the functionality for sharing and other features is limited on tablets and smartphones.

  • Danny B

    I would like people to be able to share videos they have made to my Facebook business page

  • Laura Christianson

    Edit your Page Settings > Posting Ability. Check the box that allows anyone to add photos/videos to your Page timeline.