Services for Services: The Power of Bartering

Posted Monday, July 13, 2009 · Comments View Comments

trade-signI’m a strong believer in the barter system, and over the years, I’ve benefited by trading my professional services for goods and services I wanted, but couldn’t afford.

  • I’ve literally “worked for food,” exchanging public relations services for freezer meals from a meal assembly business.
  • I’ve given editing and proofreading services in exchange for tens of thousands of dollars worth of graphic design and printing services.
  • I’ve done professional blogging and teaching in exchange for book promotion services and tuition at conferences.
  • I’ve provided social media services in exchange for  needed household items.
  • I’ve traded consulting, e-newsletter services, and Web site creation for luxury services, such as massages and hair cuts/coloring.

I’m hoping to negotiate a couple of new mattresses in trade for blogging and social media services. Any mattress companies out there that need a blog?

With a little creativity and a can-do attitude, most entrepreneurs can work out trade agreements that are beneficial to all. Last summer, I attended a CRAVEparty in Seattle.  When we registered, we were asked:

What (services) do you want? What do you have to give?”

We listed both on our name tags, and as we mingled, we had opportunities to negotiate on-the-spot trade agreements.

Our Twitter followers volunteered some of their favorite trade agreements:

  • @GHCU (Shannon Perry) – Traded editing services in exchange for a computer when my former boss closed up his independent business to take a job. Woot!
  • @karenrobbins -Traded writing articles for advertising for flower shop. Earned a column in the local paper.

What about you? What’s the best trade you’ve ever made?

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Categories : Marketing

View Comments Comments

1

Great post, I totally believe in bartering. If you have a professional service to offer, you can get a ton in return. In fact, some small businesses are giving up equity in their company in return for services. There are marketplaces that help set this up, like http://stock4services.com

2

a great site that i use to barter services for services is http://www.favorpals.com. it’s amazing.

3

Twitter:
Jen,
Thanks for sharing about favorpals.com. That’s a new one to me; I checked it out and it looks good.

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